New Delhi: The Centre has intensified efforts to position India as a global destination for Ayush-based medical and wellness tourism through a series of policy initiatives, international collaborations and quality assurance measures, the government informed Parliament on Monday.
The Ministry of Tourism, in coordination with the Ministry of Ayush and other departments, has formulated a National Strategy and Roadmap for Medical and Wellness Tourism to promote traditional systems of medicine and attract international visitors.
As part of the initiative, the government introduced the Ayush Visa (M-3) and Ayush Attendant Visa (M-4) in July 2023, enabling foreign nationals and their attendants to travel to India for Ayush treatment. To enhance global confidence in Indian traditional medicine, the Ministry also launched the Ayush Quality Mark in December 2025 to certify products and services based on internationally accepted standards of quality, safety and efficacy.
The Ministry has operationalised Standard Treatment Guidelines (STGs) for various Ayush disciplines to promote evidence-based treatment and uniform clinical practices. It also offers scholarships to international students pursuing Ayush courses in recognised institutions across India.
To strengthen training standards, the Ayurveda Training Accreditation Board (ATAB) has been established to accredit Ayurveda training programmes in India and abroad that fall outside existing statutory regulatory frameworks.
The government has also signed a Memorandum of Understanding (MoU) between the Ministry of Ayush and the India Tourism Development Corporation (ITDC) to promote Medical Value Travel in Ayurveda and other traditional systems of medicine. In addition, Ayush-based Medical Value Travel Summits have been organised in Mumbai and Chennai to expand the sector’s reach.
Under the Promotion of International Cooperation for AYUSH Scheme, the Ministry is supporting exports of Ayush products and services, promoting academic collaboration and strengthening global awareness of traditional Indian medicine. So far, India has signed 27 country-to-country MoUs, 16 Ayush Chair MoUs and 57 institute-level agreements.
The Ministry also highlighted its participation in the Second WHO Global Summit on Traditional Medicine, held in New Delhi in December 2025, where it conducted 16 bilateral meetings with participating countries to strengthen international cooperation, regulatory alignment and medical value travel.
